OenoFuture was born out of a vision to make the fine wine market accessible to all investors regardless of their exposure to the industry.
With decades of experience and a keen palette for high investment potential, OenoFuture creates diversified portfolios for their clients that will stand the test of time and market fluctuations. For two consecutive years, OenoFuture was awarded as Europe’s number one fine wine investment firm (2019 & 2020).
majestic disorder media was selected as their multimedia content creator, designer and social media manager to deliver innovative content that would embrace the firm’s ethos and elevate its user engagement.
Challenged with a limited budget, we delivered phenomenal photographic productions in six countries around the world from the heights of the Shard in London to the magical sand dunes of the Sahara desert in Morocco.
The visual narrative centred around the theme of “Invest In What You Love”. Whether it’s a luxury stay or immersive experience, the memories we cherish can always be complemented by a fine wine.
Unlike other luxury assets such as jewellery or art, fine wine is made to be consumed. Every time someone drinks a bottle of a Domaine de la Romanée-Conti, that particular wine becomes even rarer and more valuable since fine wine prices are based on scarcity, demand and supply.
Our duties included producing original and exclusive multimedia content for Instagram, Facebook and LinkedIn and managing each platform on a daily basis. Additionally, we designed print advertisements and produced branded content published in The European.
With an emphasis on building the OenoFuture Instagram community, our content and strategy doubled the platform’s average follower growth rate on pure organic reach.
Additionally we achieved similar KPIs on Facebook and LinkedIn where our approach was providing quantitative and qualitative editorial content related to the global fine wine investment industry.